NEXXUS

We shaped the digital story of Nexxus’ landmark India debut with a lens as bold as the evening itself. Aerial acts, immersive zones, and a striking fashion showcase unfolded as a celebration of legacy reimagined. Every corner captured the drama, energy, and elegance of a brand stepping onto a new stage.

Nexxus arrived at the Vogue Atelier with a story only science could tell, where guests explored the full product range against a striking media wall, tested transformative formulas at the hair station, and left with bespoke charms—an immersive space designed by Magnanimous to make proteomic science tangible through textures, touchpoints, and on-the-spot keepsakes.