A brand known for its unique, iconic and memorable collaborations over the years, H&M is synonymous with bringing haute couture and runway styles to the high street.
H&M collaborated with the iconic Indian designer Sabyasachi to create a limited edition collection available that launched globally. For the announcement, the brand teamed up with several well-known influencers from the fashion industry. The creative team at Magnanimous conceptualized and executed the shoot for this launch, drawing inspiration from the collection and the Indian culture.